There was a time when company executives would travel with leather-bound business card holders and have a Rolodex placed aesthetically on their desk. As professional networking sites are proliferating, cardholders and Rolodexes are becoming passé.
Business cards though are not going out of fashion anytime soon—they continue to evolve with the times. It is now no longer just a small rectangular piece of paper with your contact information printed on it. It is a tool for personal branding. A business card that is well designed, innovatively thought-of can be a conversation starter and make a great first impression.
We look at ways to bring your business card up to date.A well-designed business card can help break the ice with strangers and business associates. Take, for example, Ching Yee Wong, the head of communications at photo-sharing application Instagram. Her business cards are square, to reflect the popular shape of Instagram photos, and are printed with photos from her own Instagram handle.
“These cards are brilliant conversation starters and never fail to put a smile on someone’s face or trigger a question around the image. I pick a handful of personal moments and try to match them to the people I hand it out to. For example, travel photos to those who could use a holiday,” says Wong on email
0 comments:
Post a Comment